In doing a quick internet search for information on best practices in selling or sales, the number of options was overwhelming. There are so many books, audio, videos, training, etc., that you might think everything and anything about this topic has been written and rewritten hundreds of times. In fact, you are mostly correct. The information on many of these access points is a rework of some approach with a particular author’s spin on the topic. In this week’s insights, we will do a bit of the same.
Are you selling to solve client challenges or just taking orders?Read More »


